GPS Fleet Tracking Helps to Generate Positive Public Relations for Your Business
31 Aug 2015GPS fleet tracking is a powerful tool that helps businesses to manage their fleet more effectively. With it, you can control labor, fuel, improve driver safety, streamline maintenance, and much more.
Finding ways to generate positive PR for your business is important too. A great way to start is to take on a green initiative. You can monitor idling, speeding, fleet maintenance, route efficiency and more to reduce your CO2 emissions by as much as 20 percent. This by itself would make the right type of headline for your business.
You can generate positive PR through GPS tracking by sharing the safety measures your business is taking and share your yearly accident rates showing how they are decreasing. This shows your business takes safety seriously which draws in positive community attention.
Other Benefits of GPS Tracking
Protecting Your Reputation
Good service and hard work is what builds a good reputation. The reputation of your business can be protected with the help of wireless fleet management by preventing any negative perceptions that could form due to your drivers misbehaving on the roads.
When you have the ability to monitor your driver’s performance, you can reduce things like hard braking, speeding and other unsafe driving habits. You can also use the data gathered to coach drivers and help them to develop more efficient and safer driving habits. This will enhance the perception the public has on your business.
Reduce Speeding
With GPS tracking, you can set speed thresholds on the web interface with just a few clicks. When drivers go above the speed threshold, the GPS management system will trigger a text message or email alert.
Reduce Fuel Consumption
As mentioned, when you speed, you burn more fuel. It’s been proven that when you reduce your speed, you save on gas. In fact, studies have shown up to a 14 percent fuel consumption savings when speeds were reduced by drivers.
A vehicle that travels 10 mph faster than the posted speed limit, on average, has a 20 percent fuel consumption increase. There is a 25 percent increase of consumption driving 20 mph over the speed limit.
“The biggest fuel saver is driving the speed limit and driving sensibly,” according To a CNN Money Report. Stopping and starting rapidly and going over the speed limit will cost you money. The Department of Energy estimates that just by adhering to only one of those, you can save anywhere from 15 to 98 cents per gallon with the assumption prices at the pump are at $2.97 a gallon.
As fuel and gas prices increase, you can have a positive impact on your bottom line by reducing your fuel consumption.
Talking about outstanding customer service is simple; however, it’s a great deal harder to actually deliver it. By using GPS fleet tracking, you can become the business where great public relations and customer service is not just a mere slogan on your wall.
To learn more about how GPS fleet tracking can help generate positive public relations for your business, give us a call here at LiveView GPS toll free At 1-888-544-0494 – Monday through Friday from 9 am – 5 pm PST.
Comments are closed.