Geofencing offers many possible benefits to businesses of all shapes and sizes. And, its popularity is growing. In fact, from marketing to deliveries and all points in between, today’s technology allows businesses to use geofencing in ways you’ve never considered before. These are just a few advantages geofencing has to offer your business.

Entice Customers to Visit Your Store

Because geofencing is location based, you can use it to generate enticing offers and incentives to encourage nearby customers to come into your store. It’s a great way to capitalize on local foot traffic. It’s also an incredible way to boost your sales.

Track Employee Time More Effectively

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Driving is a task that demands your full attention. Even if you’re an outstanding driver, you can’t be sure how your nearby drivers will drive. There’s no telling if they’ll maneuver through traffic in a safe and predictable manner or if they’ll follow all the rules of the road. Because of this, you should make sure you are aware of your surroundings at all times and are prepared to take the necessary evasive action at any given moment.

There are three primary categories distracted driving falls under. These are manual, visual and cognitive distractions. We’ve talked about cognitive distractions already, and in this post, we’ll talk about manual distractions.

Manual distractions are those that cause you to take your hands off the wheel. They could slow your reaction time, causing you to swerve off the road to avoid an accident. No matter what you’re using your hands for, when driving, it’s considered a manual distraction.

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In 2017, the National Crime Information Center (NCIC) entered 651,226 missing person records into their database. This was a .6 percent increase from the 2016 records of 647,435 missing persons. During the same period, the NCIC purged 651,215 records from its database due to the person returned home, law enforcement located the subject or it was determined the record was invalid.

The NCIC is considered the “lifeline” of law enforcement. It’s the electronic crime data clearinghouse that just about any criminal justice agency around the nation can tap into 24 hours a day, all year long. It helps criminal justice professionals locate:

• Identify terrorists
• Apprehend fugitives
• Recover stolen property
• Locate missing persons

It helps law enforcement officers perform their jobs more safely and helps protect the public with necessary information.

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