The Benefits of Geofences for Businesses

27 Aug 2018

Most people have heard the term geofencing in references to pets. What you may not know, though, is that this technology can be used by businesses as well. In fact, there are many reasons you may want to consider using geofencing in your business, whether as part of your GPS fleet tracking efforts, inventory management, equipment monitoring or countless other purposes.

What is a Geofence?

A geofence is a geographic boundary you establish indicating you don’t want specific assets to go outside that boundary. The assets must be equipped with GPS tracking devices for a geofence to work.

They do not, necessarily, need to be vehicles, though vehicles are certainly one of the assets you may wish to monitor. Other assets might include things like:

Heavy machinery
Expensive tools or equipment
Electronics
Key technology
Valuable items that are targets for thieves
Powered or non-powered assets

When these assets are taken outside the geofence boundaries, you will receive instant alerts through text message or email, notifying you that the item is outside the prescribed boundary. This way, you can monitor its location and find out what’s going on.

How Can You Use Geofencing for Your Business?

Aside from the method described above, there are numerous ways businesses can use Geofencing to make improvements, including those listed below.

Improve payroll with accurate logs of driver arrivals at the ends of their shifts.
Reduce insurance costs by reducing the risks of threat and improving the odds of recovery when they do occur.
Create promotions whenever customers enter your business or approach your business boundaries using GPS.
Manage and monitor employee territories and prevent unintentional (or otherwise) encroachment.
Notify you if employees enter restricted areas (either with badges or with vehicles).
Keep your drivers on course and on route. Prevents them from conducting personal business on company time and keeps them from wasting fuel with unscheduled side trips.

The possibilities with geofencing are nearly limitless. Depending on the type of business you conduct, you may find an infinite number of possibilities for using geofencing to improve profits, reduce waste, and protect your inventory, equipment, assets, and personnel.

Using geofencing in combination with your GPS fleet tracking system can help your company find new ways to save money, increase productivity, and improve customer service. All these things are instrumental in driving your business into the future and keeping you one, or more, steps ahead of your competitors. See what a difference it can make for your business.

From machinery theft and unauthorized usage to vehicles going out of pre-defined boundaries, here at LiveViewGPS, we have a GPS tracking solution that will keep you protected. Call us today at 1-888-544-0494 to learn more.

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About George Karonis

George Karonis is the founder and Chief Executive Officer of LiveViewGPS Inc., a company he established in 2008 with the vision of making real-time GPS tracking more reliable, affordable, and accessible for businesses of all sizes. Over the past two decades, he has built a reputation as an innovator in GPS tracking, fleet management, asset monitoring, and Push-to-Talk over Cellular (PTToC) communications. Under George's leadership, LiveViewGPS has grown into a nationally recognized provider of GPS tracking solutions, serving businesses, government agencies, educational institutions, law enforcement organizations, and public works departments throughout the United States. The company's technology helps organizations improve operational efficiency, protect valuable assets, increase driver safety, and reduce operating costs through real-time location intelligence. Before founding LiveViewGPS, George developed a background in security, surveillance, and emerging location technologies. His passion for innovation and practical problem solving has driven the development of products that combine dependable hardware with easy-to-use cloud software, giving customers actionable information when it matters most. In 2018, George expanded into nationwide Push-to-Talk over Cellular communications by launching PeakPTT, providing businesses with rugged, instant communication solutions that operate over LTE and Wi-Fi networks. His focus has remained the same throughout his career: delivering dependable technology backed by exceptional customer service and long-term customer relationships. George regularly writes about GPS tracking, fleet management, asset protection, business technology, and communication systems. Through this blog, he shares industry insights, practical advice, and emerging trends to help organizations make informed decisions about tracking technology and connected operations.