Rugby Teams Scores with GPS Tracking

22 Oct 2013

The British and Irish Lions rugby team improves their performance and minimizes player injuries with GPS tracking technology.

Fans of the Lions rugby team have begun noticing a strange bump on the back of players jerseys.  No, it’s not a microphone pack as some thought;  it happens to be a GPS tracking device.

The GPS tracking devices are being used to track player performance. Everything from the player’s speed to how intense they play during the game is being carefully analyzed and calculated.

GPS tracking has been used all over the world, at least some version of it. It provides tracking benefits for everything finding your stolen car to analyzing the behavior of wild animals. Now, the sports industry is beginning to recognize the benefits of GPS tracking technology, from the British and Irish Lions rugby team to the Dallas Mavericks here in the U.S.

The small GPS tracking device is fitted inside the Lions players jerseys. It is in a pouch between players shoulder blades, called a “Bro.” (The team tried placing it in a pouch in their rugby shorts, but it got in the way of the game, so the coach decided to switch the trackers to the back of their jerseys.)

The GPS tracking devices help the coach see what each player’s strengths and weaknesses are. The real-time data collected helps the coaching team see what each player’s average and fastest speed is, along with at what point their intensity levels start to wane. They can also determine whether a particular player is performing better or worse than what is average for that player.

During the game, the coaching staff watches and evaluates data from their laptops. It helps them figure out which player needs to be replaced for optimum performance. Aside from the benefit of helping to win games, GPS tracking provides health benefits to the players, as it helps them avoid potential illness and injury, like a shoulder dislocation, hamstring strain, or knee ligament damage from being overtired or overplayed.

While in the U.S., the sport of football doesn’t allow GPS during live games currently, it is often used during training to measure the performance of their players.

But for rugby players throughout Europe and Australia, GPS is encouraged to help prevent injuries with such a competitive and physical sport. So far, it has been a huge success in helping reduce the amount of injuries players experience, while increasing the amount of wins teams like the Lions are receiving.


George Karonis

About George Karonis

George Karonis is the founder and Chief Executive Officer of LiveViewGPS Inc., a company he established in 2008 with the vision of making real-time GPS tracking more reliable, affordable, and accessible for businesses of all sizes. Over the past two decades, he has built a reputation as an innovator in GPS tracking, fleet management, asset monitoring, and Push-to-Talk over Cellular (PTToC) communications. Under George's leadership, LiveViewGPS has grown into a nationally recognized provider of GPS tracking solutions, serving businesses, government agencies, educational institutions, law enforcement organizations, and public works departments throughout the United States. The company's technology helps organizations improve operational efficiency, protect valuable assets, increase driver safety, and reduce operating costs through real-time location intelligence. Before founding LiveViewGPS, George developed a background in security, surveillance, and emerging location technologies. His passion for innovation and practical problem solving has driven the development of products that combine dependable hardware with easy-to-use cloud software, giving customers actionable information when it matters most. In 2018, George expanded into nationwide Push-to-Talk over Cellular communications by launching PeakPTT, providing businesses with rugged, instant communication solutions that operate over LTE and Wi-Fi networks. His focus has remained the same throughout his career: delivering dependable technology backed by exceptional customer service and long-term customer relationships. George regularly writes about GPS tracking, fleet management, asset protection, business technology, and communication systems. Through this blog, he shares industry insights, practical advice, and emerging trends to help organizations make informed decisions about tracking technology and connected operations.

1 Response to Rugby Teams Scores with GPS Tracking

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Wearable Technology and its Impact on the World of Sport - Tech Reviewer

June 16th, 2015 at 9:26 am

[…] excellent product for those who play rugby and has been utilised in the past on the jerseys of the British and Irish Lions players in 2013. With this technology, the risk of injury was reduced and players were able to work on […]

About Live View GPS

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