5 Ways GPS Fleet Tracking Helps You Attract and Retain Talented Drivers

12 Sep 2016

As a company that delivers products or offers a field service team, talented drivers are vital to the success of your business; however, attracting and retaining talented drivers can be a challenge because the workforce of drivers is ever-changing. High turnover of employees is the leading problem in industries that rely on drivers. This means that finding innovative ways to attract and retain reliable drivers is paramount.

GPS fleet tracking has proven to be a highly successful way to appeal to new drivers – and keep them a part of a company’s workforce. Here’s are 5 ways GPS fleet tracking helps you to attract and keep talented fleet drivers.

  1. Maximizes Earning Potential – GPS fleet tracking can improve the productivity and efficiency of a company, which leads to faster job completion times and boosts revenue for your company. When your business is making more money, your employees are making more money. You will be able to increase your drivers’ salaries, offer bonuses and provide monetary incentives.
  2. Improves Safety – An optimal safety process is integral for a business that employ drivers. Exemplary safety protocols show that safety is a top priority for your business, which is an important factor for drivers. GPS fleet tracking improves the monitoring and enforcement of your safety process.
  3. Provides Verification of Work Completed – Should a customer state that a driver did not complete work, GPS fleet tracking can verify that the work was, in fact completed. The tracking device will illustrate where the truck was located and at what time, certifying that a job was done.
  4. Simplifies Work-Related Tasks for Employees –GPS fleet tracking simplifies many of the time-consuming, mundane tasks that drivers traditionally have to handle themselves. For instance, these devices will keep track of mileage and hours worked, eliminating the need for employees to have to manually track this important information.
  5. Increases Morale – High workplace morale key for attracting and retaining talented drivers. GPS fleet tracking helps to improve morale by minimizing the amount of phone calls received from management and giving drivers more control over their work.

By  improving safety, boosting earning potential,  verifying proof that a job was completed when a dispute is made, and automating processes that are typically time-consuming for employees, such as keeping track of mileage, GPS fleet tracking technology can improve job satisfaction, thus making a company more appealing to new drivers, and ensuring those drivers remain happy.


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We specialize in real time GPS tracking systems. GPS tracking, GPS monitoring and management for vehicles, assets, equipment, property and persons. Whether your needs are consumer or commercial based, personal or business related we have a cost effective GPS tracking solution for you. Locate in real-time and on demand vehicles, people and property from any web based computer. View these locations on our systems integrated maps. Our GPS devices are the real deal, they are tested and proven, they work.